These designs are for the back and front of my digipak. Within my artists music video the theme tied in within the chorus is heavily incorporated into my video, the idea of a binary opposition; sweet dream and a beautiful nightmare, love and hate, good and evil. This is represented through costume and make-up. As you can see from the video during the chorus the artist has two different sides the 'bad side' illustrated through dark colours in particular black and the sharp and threatening shapes on her face. The 'good' side is portrayed as pure and innocent with soft natural make-up and flower designs.

A typical convention of CD covers are that the main image is of something that the audience can relate to as part of a popular song, for example Take-That's CD cover features the mechanical elephant which appeared in their live show performance. I decided to adopt this into my Cd cover. The artist appears in the same way as she does in the chorus of her music video the song 'Sweet Dreams'.

Below are my ideas for the main image which will dominate the front cover. This will be Elle-Rose's 'sweet' side to further represent the album title which will also be featured on the cover 'Sweet Dreams'.

To cleverly and effectively include both sides of the artists face I am able to use the front cover and the back cover to represent each side individually. As the album is called 'Sweet Dreams' I have opted to feature the 'good' side on the front of the digipak. This way her image can be related to the CD title and also be easily recognised by the audience as they will remember this from the music video.

Below is my design for the back cover of my digipak which will also contain all the other conventional information such as a track list etc. This is Elle Rose's 'bad' side which represents the 'beautiful nightmare'.

I also have two panels inside my digipak which I will need to fill. I though about filling them with close-ups of the 'good' eye which is surrounded by a giant flower and stars. And a close-up of the 'bad eye' surrounded by jagged edges and black patterns. I have also thought about filling the panels with full length

In addition to this as my partner and I have decided upon a name for our artist which is 'Elle-Rose' she is boasting flowers in her hair that resemble a rose and this provides the audience with visual representation of the artist herself. This could perhaps be a symbolic emblem that 'Elle Rose could use to promote herself in the future and a way for fans to easily recognise when a product is hers.

The actual disk that contains the content i.e. the CD and DVD often contain graphics such as writing or even photography. I have decided to use the name of the album and the name of the artist on the disk in the same font that will be displayed on my front and back cover. However each one will be different sizes and some bolder than others to make it look more eye-catching rather than boring.

Below are pictures of how my CD will look and how it will appear in the digipak packaging.

Now I have decided on the images I will be using, the next thing I have to do is plan the overall layout of my packaging to see how image and text will work together to create an effective digipak.